Tottenham Hotspur Announce Sportsbet.io as Official North America & Africa Betting Partner

Tottenham Hotspur have confirmed a new three-year partnership with Sportsbet.io, a fan-first sportsbook and casino, naming it the Club’s Official North America & Africa Betting Partner from the 2026/27 season.

The announcement

Tottenham Hotspur have named Sportsbet.io as the Club’s new Official North America & Africa Betting Partner, a three-year deal that brings together one of English football’s most historic names with a sportsbook built around a digital-first, internationally minded audience.

Established in 2016, Sportsbet.io has built a track record in football sponsorship through a series of partnerships with other Premier League clubs, and this deal extends that presence into two of the game’s fastest-growing fan regions. Sportsbet.io will work with the Club on digital content and fan engagement initiatives designed for international supporters in North America, Africa, and beyond.

The partnership will be activated in line with all applicable regulations and football’s Code of Conduct for Gambling Related Agreements, which is built around the principles of protection, social responsibility, reinvestment, and integrity.

“We are looking forward to working with Sportsbet.io to deliver opportunities for our fans in North America and Africa, as well as internationally. Sportsbet.io represents a credible and experienced sports betting partner, with a strong strategic fit given their prior experience in football, and we are delighted to welcome them on board.” — Ryan Norys, Chief Revenue Officer, Tottenham Hotspur

“The best partnerships should give fans something to talk about. Tottenham Hotspur has no shortage of history, personality or passionate supporters, and we see a real opportunity to build on that energy. We want to create the kind of entertainment, experiences and moments that give Spurs fans even more to get behind.” — Paul Wiggins, Group Chief Operating Officer, Sportsbet.io

Why it fits

Tottenham Hotspur - north London royalty with a fresh European pedigree

Founded in 1882, Tottenham Hotspur are one of English football’s most recognisable names, playing out of the state-of-the-art Tottenham Hotspur Stadium in front of one of the Premier League’s most passionate fanbases.

Founded	1882
Stadium	Tottenham Hotspur Stadium

Sportsbet.io – a digital-first sportsbook built for a global fanbase

Sportsbet.io is a fan-first sportsbook and casino that differentiates itself through a digital-first proposition targeting an international base. The platform combines familiar sportsbook markets with fast, crypto-friendly payment options, making it a natural fit for supporters following Spurs from outside the UK.

Cryptocurrencies	14+
Sports covered	40+
Prior Premier League ties	Watford, Southampton, Newcastle United, Aston Villa

Meet the club

Formed in 1882, Tottenham Hotspur are one of the most decorated clubs in English football history, with two league titles and eight FA Cups to their name. In 1963, Spurs became the first British club to win a European trophy, and the Club added a fifth major European final appearance in 2024-25 by lifting the UEFA Europa League under Ange Postecoglou.

English champions	2×
FA Cup	8×
League Cup	4×
European Cup Winners’ Cup	1963
UEFA Cup / Europa League	1972, 1984, 2024-25

Spurs’ current squad is led by Head Coach Roberto De Zerbi and captained by Micky van de Ven, with a leadership group that also features Ben Davies, James Maddison, Archie Gray and Pedro Porro.

Key names: Micky van de Ven, James Maddison, Dejan Kulusevski, Dominic Solanke, Archie Gray, Omar Marmoush, Mathys Tel.

Squad correct as of September 2026 and subject to change over the season.

What the partnership means for Spurs fans

• Bet Builder → Combine a selection of bets from the same Tottenham Hotspur match into a single wager, all in one betslip.
• Betslip Sharing → Share your Spurs predictions and wagers straight to WhatsApp or Telegram with a couple of clicks.
• Clubhouse loyalty programme → A tiered rewards programme, from Bronze through to Diamond, unlocking free bets, cashback and personalised perks as fans play.
• VIP experiences & ticket giveaways → Top-tier Clubhouse members can unlock invites to watch Tottenham Hotspur play and meet the squad, alongside season-long ticket giveaways for fans across North America and Africa.
• Bet in crypto or fiat → Deposit, bet and withdraw using Bitcoin, Ethereum, USDT, Dogecoin, Litecoin and more, alongside standard fiat options, on every Tottenham Hotspur fixture.

Where to bet on Tottenham Hotspur

You can find Premier League match odds for every Tottenham Hotspur fixture this season, plus outright title and top-four odds. New supporters can also check current Sportsbet.io promotions before placing a first Tottenham Hotspur bet this season.

About Tottenham Hotspur

Tottenham Hotspur Football Club was formed in 1882 and is one of the most recognisable names in English football. A two-time English champion and winner of the UEFA Europa League in 2024-25, they compete in the Premier League at the Tottenham Hotspur Stadium in front of one of the game’s most passionate supporter bases.

About Sportsbet.io

The Sportsbet.io sportsbook is a digital-first sportsbook and casino built to give bettors fast, secure wagering alongside familiar sportsbook markets, for an international, internet-native audience.

Since sponsoring Watford’s shirt in 2019 in one of the first crypto sportsbook deals in English football, the brand has gone on to partner with Southampton, Newcastle United, and Aston Villa, and now adds Tottenham Hotspur to its roster of Premier League partners.

Sportsbet.io is the ideal place to bet on Tottenham Hotspur, thanks to a fast, fair, and fun betting experience built for fans everywhere. Create an account to bet on every Spurs fixture this season, in crypto or fiat.